Societies tend to be either based on shame or guilt. America is based on guilt; there is internal control over one's actions, you make things happen and there can be consequences. Thailand is based on Shame; there is external control over one's actions, things happen TO you and there are no physical consequences. One of the best examples to explain this difference is how a child is taught by their mother. Take for instance a child that is running around like crazy banging into walls and everything else. In America we would let the child learn for them self that running into a wall will hurt and tell them that that's what happens when you aren't careful. In Thailand, if the kid ran into the wall, the mom would blame the wall for being "bad" and hurting the kid, she would say "bad wall, bad wall," instead of tell the kid that it was because they were running around without being careful.
In Thailand society is based on social harmony, whereas in the US it is based on efficiency. Basically, the Thai put utmost importance on saving face and not embarrassing or hurting anyone. There is no such thing as "constructive criticism." If someone does something to offend another, the person will never let on that the were offended, therefore as a foreigner you never know if you're doing something wrong. Their way of letting you know you did something wrong would be to tell someone else to tell you in a really nice way that maybe next time you shouldn't do that. It's all about saving face. This also fits into the Thai concept of "sabai sabai" which is a really low key, no worries, relaxing way to look at life.
Another big part of Thai culture is the driving. It is absolute craziness. It is like organized chaos. Everyone drives on the offensive and rarely crashes, but when they do crash it is bad. There may be lanes marked on the road, but people drive in the middle straddling the two lanes, they drive on what could in another realm be considered the "sidewalk" (because there really aren't any here), they drive on the breakdown lane, they drive through red lights, they drive everywhere at fast speeds and do not slow down for pedestrians. On a side not, no one walks, primarily only foreigners do because the Thai highly value their cars and motorsi (motorcycles/mopeds). They also don't really take the subsidized public buses and prefer more private modes of transportation.
Another interesting thing is that American put emphasis on sound, whereas Thais put emphasis on smell. Dogs here run rampant and are extremely loud and sometimes make it hard to sleep. But this is all to the American ear, the Thais don't really notice. Thais focus more on smell. It's really hot and humid here, and the Thais take a minimum of two showers a day. They notice if someone has even the faintest smell and it can offend them if they do. Note to people traveling here: take MANY showers and wear lots of deodorant, because you will sweat like you never have before in this heat.
Also, clothes are extremely important here. You dress for the context you're going to be in. For school, everyone wears uniforms, but the kids don't wear the same ones repeatedly, they wear different ones every day depending on what the primary subject is that they will be studying at school that day. For work, men and women dress really nicely and neatly, but at home, everyone changes into relaxing clothes. Even if you are about to leave the house in 1 hour, you still wear relaxing clothes and change right before you leave, because that is the context you are in. Everything is also ironed. EVERYTHING. Every morning at my Chiang Mai home stay I would have to iron my shirt and skirt for my university school uniform to wear that day.
More to Come...